Typography & color palette

A harmonious blend of modern and traditional elements defines Minnesota Rust’s typography. The elegant serif heading font harkens back to old newspaper headline typefaces, evoking a sense of nostalgia and sophistication. Paired with a clean, approachable sans-serif body font, the typography mirrors the condensed styling of the logo fonts, creating a cohesive visual identity that resonates with the brand’s narrative of timeless craftsmanship.